Martinka Consulting's Getting the Deal Done Podcast
Informative insights and conversations with owners, CEOs, M&A dealmakers, and other professionals on lessons learned, tips, current business conditions, and more.
Martinka Consulting's Getting the Deal Done Podcast
Guest Mark Osborne on 13 Key Levers to Improve Your Sale Price
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John & Jessica Martinka
Mark Osborne is a marketing guru and the author of "Maximize the Multiple," 13 Key Levers to Improve Your Sale Price.
We have a fascinating discussion about some of his 13 levers. One that stood out is what we and others preach - get rid of owner dependency, especially in sales.
Mark divides the levers into categories of what affect they can have on a business' multiple of earnings.
- Good - .3X-1.5X improvements
- Best - 1.5X-3X improvements
We couldn't cover all 13 in one episode so expect Mark back in the future.
John Martinka
Jessica Martinka
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